How LinkedIn changed my life

How LinkedIn changed my life

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I’ve been banging on about how amazing LinkedIn is for years now, to anyone who will listen.

LinkedIn has changed my life.

It sounds dramatic, but it’s true.

For the first two years of my coaching business, the majority of my clients found me through my LinkedIn content.

As I built up the business, referrals started coming in.

And now – BECAUSE I’m so active on LinkedIn, people are finding me through Google Search.

The screenshot below is of a Google search for ‘Career Coach for Communications Professionals’.

 

How LinkedIn changed my life

LinkedIn is the only reason I rank no. 1 on Google for my preferred search terms

 

🤯 I am the FIRST organic result (after the sponsored results) on Google for that term and a few other similar phrases. 🤯

I have never paid for SEO. I don’t do ads. I update my website around once a fortnight.

The Google result is all down to my activity on LinkedIn.

📌 If you’re thinking ‘it’s alright for her, but it will never happen to me’, you’re wrong. Most of my posts get fewer than 50 likes and comments. Google seems to recognise MY activity rather than the reactions of others on my posts.

As long as the right people see my content, I couldn’t give a flying fig about the numbers.

Imagine the possibilities for you as a comms professional. Someone out there is searching for a Director of Communications in the energy sector, or a Head of Media Relations in banking.

If you’re active and consistent on LinkedIn, you could be the first call they make.

I’m on LinkedIn because I love the interaction, being able to help more than one person at a time, and because it makes business sense.

I train communications professionals to come out of the shadows and build their visibility on LinkedIn. So if you’re ready to let LinkedIn change your life, get in touch. Or send me a DM on LinkedIn!

You can also get started on your own, with my free cheat sheet. Click on this link to download it.

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